Unless otherwise noted, this work by Hellicar & Lewis is licensed under a Creative Commons Attribution-Share Alike 2.0 UK: England & Wales License.
Unless otherwise noted, this work by Hellicar & Lewis is licensed under a Creative Commons Attribution-Share Alike 2.0 UK: England & Wales License.
Coke 24hr Music
On March 22nd, 2011, Hellicar&Lewis teamed up with Nexus Productions, Wieden+Kennedy, Frukt, Lexus PR, Coca-Cola and Maroon 5 to put on a live 24 hour music event.
We used OpenFrameworks to create and deliver an interactive experience for the band in the studio that allowed them to interact with fans Tweets in real time. The event was simultaneously broadcast to the world via the web thanks to Streaming Tank and Akamai. Tomas Leach directed the camera team and edited the film you see above.
We worked with several members of the OpenFrameworks community to make the project happen:
Coca-Cola’s archive of the event is here.